“Enabling Globalization: A Guide to Using Localization to Penetrate International Markets” by Nabil Freij, the President of the localization company GlobalVision International Inc. is a must reference for everyone thinking to market products and services globally.
It’s kind of ironic but true – globalization requires localization, and this book has plenty good insights into a process which many times is mistakenly referred to as “translation.”… Click here to view the full Review
